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A user non-friendly website can completely turn a visitor off and want to never come back to your page again. He may even spread a word or two to people around as to how difficult your page is! All it takes is common sense and dedication to improving your website and spend some time with it periodically. Here’s how: Make a site map Site maps are visually more attractive and easy to navigate around from. Irrespective of the size of your website, have a text based site map with a link to every page from there and a short description of what the page contains. This way, you needn’t link every page from your Article
Directory and certainly search engine spiders love site maps! It helps them index every page of yours more easily.
Follow a sensible navigation structureThere should be a logical flow in the way in which you want your user to move around. Let the headings be more specific; avoid ambiguity. Use cookie crumbs to show visitors as to where exactly they are on your website now. Use call-to-action links to entice visitors perform actions you desire. Example: Click here to order. Check for errorsKeep checking your sites regularly for sometimes a particular link may not work. Broken links can be highly annoying to any visitor. Use low cost link checking tools such as Link Defender. Services such as Internet Seer can help you monitor your site uptime such that your site is stable and reliable. Feedback forms, newsletter sign-ups, guest books etc. should all work properly. Test a couple of forms to see if it submits properly. Check whether the shopping carts are functional. All important details like product, code, description, prices, shipping prices, tax etc should be mentioned clearly. Ensure that your shopping cart pages are protected by SSL or a secure certificate to give visitors the confidence to reveal their personal and credit card information without threat or risk. Consistency in design and layoutUse a consistent design and layout for each page. Let the overall theme of the website in terms of visuals be consistent. Site searchInclude a search option for within your site, such that when a user types keywords, your site throws up links to the relevant pages within your site. Atomz Site Search is free software that facilitates the same. They also offer paid services for large sites. Contact detailsMention your contact details clearly. This gives people a sense of security. Easy languageYour content should be framed in such a way that it is easily comprehensible. Use bullet points and ensure that the content is well formatted. Keep the user in mind and highlight as to what he gets out of your products and services. Adopt the “you” attitude. Search engine friendlyUse a text base navigation menu. Avoid frames, flash etc. Use logical title, meta tags for every page. Scatter the keywords all over the body copy. Hire a copywriter to balance the copy for you. Follow these ten steps to make your website more user-friendly. That is a direct doorway to success. No more excuses in keeping away from your website. Read Customer Centric Articles Our Top Customer Centric Articles 12 Helpful Tips To 3 Ways To Impress Impulse Purchasers Attract Your Customers To View Generate A Constant Stream Of Customers Get Closer To Your Prospects More Customer Centric Articles How To Transform Curious Indentifying And Reaching Your Target Market Tips On Having A Good Use Colors Wisely For Effective Online Marketing Using Digital Multimedia To Tips For A User
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