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Is Your Website Search Engine Friendly?

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Make sure your website is search engine friendly. This is indeed an important factor to consider even before submitting it. Search engines decide on the importance and PageRanking of a website. Everybody knows that! Search engines look for good, quality content to provide to their users. Your site has more chances of getting high rankings if your site is search engine friendly.

How do you make your site search engine friendly?

Your first thought is probably making it a Flash website. Flash sites do look attractive and creative with good visual effects. But, would you be surprised to know for fact that a flash website is NOT a very search engine friendly site! There are certain key factors you should consider before submitting your website to search engines and directories:

Search Engine Optimization – SEO

Search Engine Optimization, most popularly known as SEO, is the process of creating or designing, writing and HTML coding your entire web site in such a manner that your web pages appear at the top of search engine queries for your selected keywords and keyword phrases. Proper site submission and periodical monitoring is important to make sure your site always stays on top. Search Engines (SE) mainly look for keywords in Title tag, Meta Description, content etc. Other factors such as Keyword density, keyword frequency etc. also plays a major part in SEO.

An optimum number of keywords make it easy for search engine spiders to scroll the entire web page. Search Engines never rank a website but only web pages. 

Search Engine Friendly Pages

You should create search engine friendly pages on the web site to get top rankings. You could create one page per keyword and use different title tags and Meta tags for different pages. In this way, you could make use of different keywords for your site. Pages with different keywords tend to increase your PageRank because search engines place a site with a lot of relevant content and apt keywords higher.

A good site map

A well-designed Sitemap is an important factor for search engines. All search engine friendly pages should be able to link from your sitemap. So take extra care in this area.

Submit your site to major Search Engines and Directories: Make sure to list your website in search engines and directories to get top 10 rankings for your web site. The major ones that feed most of the popular sites are Google, Yahoo, MSN and Alta Vista. You could also try specialized directories and engines. You should regularly submit your web site to several search engines and directories; regular and frequent submission is considered a good practice.

Link Popularity: Link popularity is probably the most important factor in attaining major search engine rankings and good page rank. You should exchange links with theme related web sites to boost those links of your web site and page rank.

The above tips, if followed and monitored would ensure top ranking for your web site.

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